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Cliff Collis started smoking fish 30 years ago at the back of his fish shop in Bermondsey. "I used to smoke anything from haddock to bloaters," he says. "It was a different world back then." Tastes having changed, however, he now concentrates on curing salmon to order, selling wholesale to caterers and restaurants, and also to individuals via the post. The smokery, bought by Cliff's grandmother in the 1930s, has been in existence since the late 1800s. What makes Cliff's salmon (only the very best, sent down from Scotland) unique is that it's smoked in the vintage smoke holes in the courtyard at the back of the building. This old-fashioned, three-day process has been superseded almost everywhere else by electric kilns, which take just a few hours to finish the job. Two or three nights a week, Cliff stokes up the fire with hardwood sawdust - oak, beech and sometimes mahogany (which helps bring out the colour, he says) - from a furniture factory in Hackney, and sets to work. "The smoke holes are laced with years and years of smoke and cure and tar; when they warm up, that's when the flavour's released," he explains. "My salmon might be a bit more expensive, but the taste is completely different. It's chalk and cheese." A side of Cliff's smoked salmon costs from around £ 15 to £35, depending on weight; call (0171) 739 9017 for mail-order details.    
   
   
                           
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      Picture       Only a true chocaholic could create truffles as delectable as those made by Sara Jayne at her home in south-west London. Yet it all began by accident: in 1983, two friends who were about to open a food shop asked her to supply some truffles for their launch party. They were so well received it resulted in a regular order (though, modestly, Sara describes her first efforts as "very amateurish"). The eight varieties of truffles have subtle and unusual flavours, including tequila, chilli, ginger, saffron, pistachio and cardamom. Only the very best French and English couverture bitter chocolate is used, with absolutely no powdered flavourings. Sara is completing a book for publication this autumn on 3,500 years of chocolate from pod to palate, plus a selection of recipes. Her passion has become a mission to convert people to the glories of chocolate. You could start with one of her truffles. Sara Jayne's Truffles, (0181) 874 8500. Prices £ 1250 per 1/2 lb, £21 lb, plus £4 p & p (no credit cards).  
               
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Margaret Islin began by selling to her friends; 18 months on she's baking around 100 cakes a week in her small but spotless kitchen in Highgate. Her three varieties - banana and walnut, carrot and chocolate - are straightforward and un-iced, but have the fullest of flavours and the lightest and moistest of textures, with a deliciously crusty edge that says everything about their home-made provenance. Margaret trained and worked as a chef before having her two children, and at dinner parties her friends kept telling her she should go back to cooking for a living. Eventually she succumbed, and began to test trial cakes at coffee mornings. Ginger was rejected while chocolate became a firm favourite, and the ingredients (there's coconut and pineapple in the carrot cake, for example) were tinkered with until they were just right. Margaret's first professional sale was to a children's play area in Colney Hatch. A couple of delis followed, and she has recently started a delivery service for boys at Harrow School. She'll also deliver free to individuals locally. It's not just about business, however. "My children asked for sweets all the time, and I wanted to give them something without rubbish in it," Margaret explains. "I came up with these cakes, which have natural ingredients. You can have one on the go all the time."
Just Cakes, (0181) 348 2789. £4 for a 1 lb chocolate or banana and walnut cake; £7 for 2 lb cakes. £4 for a 8-in round carrot cake. Also sold through L & D Foods, 15117 Lyttelton Road, N2 OD W, (0181) 455 0141; and Panzer's Delicatessen, 13119 Circus Road, NW8 6PB, (0171) 722 8596

 
                   
                     
                     
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